Floom enables customers to send flowers from independent florists across the UK. They also provide florists with the means to order stock directly from large global wholesalers.

Key Outcomes_

Delivered a brand new product to test with customers within 4 months, using a build-measure-learn feedback loop

Increased deployment frequency by a factor of 20

Retained by Floom to support their US expansion

The Details_


To bring florists closer to suppliers by providing an easy to use online storefront through which florists can order directly from large global wholesalers

What We Did

Build Circle provided a stand-alone team to develop a communication platform integrated into FloomX, the wholesale branch of Floom’s product.  This allows florists and suppliers to chat and order items without leaving the app.

Other Case Studies_